Popeyes adds Uber Eats restaurant delivery to five markets
Under a partnership with Uber Eats, Popeyes will add delivery to its restaurants in the markets of Chicago, Miami, New York, New Jersey, and Washington, D.C. Using the Uber Eats mobile app and UberEats.com, guests can order menu items to be delivered to them, including at their homes or offices, providing added convenience.
“As seen on social media over the years, we’ve tried to come to the rescue of our loyal guests, celebrities, athletes, chefs, and others who have made their cravings for Popeyes known,” said Chad Crawford, Popeyes president, North America. “Now with Uber Eats, we can provide the same doorstep delivery service to all of them. We’re excited to give our guests the great taste they love with the added convenience of delivery.”
To propel the value proposition of the Popeyes-Uber Eats partnership, Uber Eats has reported fried chicken orders have steadily risen by 54 percent and orders for biscuits have spiked by 83 percent in the last year.
In April 2018, NPD Food Group, a food industry research firm, reported that delivery sales increased 20 percent over the past five years. Third-party delivery services, including Uber Eats, is more than double for full-service restaurants than at quick-service eateries, a trend that may be changing, with fast-food and fast-casual chains like Taco Bell and Chipotle adding third-party restaurant delivery.
Photo credit: Popeyes