Nationwide Taco Bell delivery launches with free promo
Taco Bell launches nationwide delivery through Grubhub. According to Taco Bell’s announcement, the Grubhub delivery app has integrated at the store level point-of-sale system to better-time the delivery of orders and provide a greater chance that food will be delivered fresh and hot. Grubhub said it will staff Taco Bell delivery zones more fully to improve the delivery experience for Taco Bell’s customers.
Competition is fierce among top food-delivery companies, including Uber Eats, DoorDash and Grubhub. To take larger market share, third-party giants seek out new restaurant-chain clients (partners), and are expanding into the grocery business and scaling-up their logistics and technology platforms.
Taco Bell nationwide delivery focuses on speed, food delivered fresh and hot
“Our approach to delivery is a recipe for success all around, not only benefiting our customers but also our team members, franchisees and Grubhub drivers, by streamlining how orders hit our kitchens and when they are picked up, “ said Julie Felss Masino, president of Taco Bell, North America, in the announcement.
Additionally, the Taco Bell restaurant delivery program expands the Yum Brands-Grubhub partnership, which Yum announced in 2018. Taco Bell customers can navigate to tacobell.com or to the Grubhub app directly to enter their zip code and subsequently, their location for delivery, ensuring the best Taco Bell is selected for specified, available delivery times.
Also, Taco Bell launches the nationwide program with a limited-time offer of free delivery for orders over $12, excluding tax, and an advertising campaign with actor Adam DeVine in a collection of 15, 30 and 60 second commercial ad spots. The commercials will spotlight “the joys of taco dreams.”
Photo credit: Taco Bell (featured preview image)
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