Ham retailer unveiled HoneyBaked, Roasted Tomato and Cheddar sandwiches
The Honey Baked Ham Company rolled out new lunch items for fall and announced an ongoing brand refresh. Just before the peak holiday season, the ham-centric retailer unveiled new sandwiches. Also, it added kettle-cooked potato chips as a side option, as well as a new salad. The HoneyBaked and Roasted Tomato & Cheddar reflect more choice for its customers.
The HoneyBaked sandwich takes a turn toward sweet. It features Honey Baked Ham topped with a honey glaze, Swiss cheese, pickles, and crispy onions. The Roasted Tomato & Cheddar sandwich features roasted red tomatoes, shredded cheddar cheese, and pickled red onions. The kitchen then tops the meatless creation with crispy onions and BBQ sauce.
The Cobb Salad features a twist on the traditional favorite. It starts out fundamentally the same, with a bed of spring mix and chopped green leaf lettuce. However, the 400-unit retailer tops it with Honey Baked Ham, shredded cheddar cheese, roasted red tomatoes, pickled onions, cornbread croutons, chopped bacon and sliced, and a hard-boiled egg.
Providing more choice on menu
“We’re excited to introduce these new menu items made with premium ingredients and contemporary flavors, while showcasing the signature meats that made us famous—our delicious ham and turkey breast,” said Debbie Domer, The Honey Baked Ham Company senior director of Brand and Integrated Marketing.
What’s more, Deep River Snacks’ chips provide new snacking options at The Honey Baked Ham. The chain’s vendor partner created kettle-cooked potato chips made with natural ingredients. In addition, they are certified gluten-free and free from GMO ingredients. The retailer added the HoneyBaked, Roasted Tomato & Cheddar and Cobb Salad to the year-round menu.
The Honey Baked Ham Company’s claim to fame is its signature spiral-sliced Honey Baked Ham, offering a “sweet and crunchy glaze.” Also offering turkey breasts and other premium meats, as well as signature sides, the retailer boasts more than 400 U.S. locations and an e-commerce site.
Photo credit: The Honey Baked Ham Company
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