Better-burger chain’s Tailgater uses game-day themes, appeal
Fast-casual Smashburger launched a new, limited time Pulled Pork Tailgater Burger. The sandwich features a savory, slow-smoked pulled pork with caramelized onions, Swiss cheese and Certified Angus Beef inside a pretzel bun with spicy mustard. At participating locations and where permissible, the better-burger chain is also offering a beer special for $2 to customers over the age of 21 and with the purchase of food.
As major sporting events continue to be popular in the late fall and winter, Smashburger is using the opportunity to play up its fan-friendly fare, including sweet potato fries, haystack onions and the classic Smashtots, which are tossed in rosemary, garlic, & olive oil.
“We combined tailgate favorites such as pulled pork and soft pretzels with spicy mustard and piled that onto our smashed Certified Angus Beef® patty to create the perfect winning combo,” said Carl Bachmann, Smashburger president. “We’re hoping this burger, paired with any of our delicious sides or shakes, will bring the excitement of any game day gathering straight into our guests’ homes.”
The Smashburger Pulled Pork Tailgater Burger remains on menus for a limited time this month at participating stores. Denver-based Smashburger operates and franchises 248 restaurants globally.
Photo credit: Smashburger (featured preview image)
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