Little Caesars rolls out Planteroni Pizza in select markets

Restaurants in six markets begin offering new pizza topped with Field Roast Plant-Based Pepperoni

Little Caesars launched a new Planteroni Pizza, featuring Field Roast Plant-Based Pepperoni at select locations. Restaurants in the Los Angeles, New York City, Miami, San Francisco, Portland, Ore., and Detroit markets began offering the $8.49 pizza, and a Slices-N-Sticks product consisting of half Planteroni Pizza and half cheesy, buttery tasting breadsticks for $8, and the Field Roast slices as a topping on any custom pizza.

Consumers are increasingly looking for meat alternatives and Little Caesars is diversifying its menu to address evolving preferences.


“Planteroni delivers a plant-based version of the delicious flavor of America’s most popular pizza topping, and you need to taste it to believe it,” said Jeff Klein, chief marketing officer at Little Caesars. “This product is really going to surprise and delight our customers.”

The Planteroni Pizza, prepared with plant-based pepperoni, offers a taste that’s similar to the bold flavors of pepperoni. The Field Roast, Plant-Based Pepperoni product by Greenleaf Foods, becomes the first pepperoni alternative on the market to be made with pea protein, rather than soy, according to an announcement. In addition, fresh spices, including whole pieces of fennel, cracked black pepper, garlic and paprika, round out the flavor profile of Plant-Based Pepperoni.

“This is a huge moment for pizza lovers because for the first time, they have access to a zesty, bold -plant-based pepperoni made with pea protein that absolutely delivers on taste,” said Dan Curtin, president of Greenleaf Foods.


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