Taco Bell tests Loaded Truff Nacho Fries, Loaded Truff Fries Burrito in Newport Beach
A mashup of indulgent truffle hot sauce, warm Nacho Cheese sauce arrives
Taco Bell began testing a Loaded Truff Nacho Fries and Loaded Truff Fries Burrito in partnership with Truff, out of Southern California. The Truffle hot sauce brand has come to symbolize discovery and indulgence. Now, Taco Bell’s warm Nacho Cheese sauce will be paired with the differentiated blend of real black truffles and red chili peppers in Truff.
Loaded Truff Nacho Fries feature seasoned fries topped with steak, Truff Nacho Cheese Sauce, shredded cheddar cheese, tomato and reduced-fat sour cream. For the Loaded Truff Fries Burrito, Taco Bell restaurants stuff the aforementioned ingredients into a warm tortilla.
“We’re always looking for ways to serve up new innovations to our fans, and this partnership with Truff takes our beloved Nacho Fries to a new level,” said Rene Pisciotti, Executive Chef at Taco Bell Corp. “Truff is rapidly growing and becoming the go-to, luxury hot sauce line, so it makes total sense for us to join forces and bring the world new spicy creations.”
Taco Bell first introduced Nacho Fries in 2018. The Yum Brands subsidiary notes that this is the first time it has partnered with another company on the development of a new sauce.
One single Taco Bell location at 4101 Jamboree Road, Newport Beach, Calif. will test the Loaded Truff Nacho Fries and Loaded Truff Fries Burrito through August 31, 2021 or while supplies last. Customers can purchase either item for $3.49 or the sauce a-la-carte for $0.65.
This single-unit test follows similar ones deployed for the Cravetarian Taco in April and the Naked Chalupa with a Crispy Plant-Based Shell in June.
“We are constantly inspired by Taco Bell’s ability to evolve with pop culture and create conversation-generating experiences, which is why the brand immediately stood out as the perfect partner for our first-ever QSR offering,” says Nick Guillen, co-founder and co-chief executive at Truff. “Together, we’ve created an unexpected mashup of Truff and Taco Bell sauces that is distinctively delicious. We are excited to share this game-changing sauce and elevate the conventions of fast-food.”
Taco Bell Truff testing site, 4101 Jamboree Road, Newport Beach, Calif
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