Los Angeles-based Sweetgreen to acquire automation-powered Spyce restaurant concept
Post-acquisition, Sweetgreen to expand menu, tap Spyce technology for food-prep efficiencies
Sweetgreen has agreed to acquire the automation-powered Spyce concept for an undisclosed amount. Boston-based Spyce uses cutting-edge technology to power its endless kitchen, serving fresh, veggie-forward warm bowls and salads made-to-order.
A main driver of the acquisition is Spyce’s technology. Sweetgreen plans to incorporate some of the automation elements into its restaurants and train its employees to become head coaches. These coaches will be skilled in working with the Spyce technology.
“Spyce and sweetgreen have a shared purpose,” said Jonathan Neman, co-founder and chief executive of sweetgreen. “We built sweetgreen to connect more people to real food and create healthy fast food at scale for the next generation, and Spyce has built state-of-the-art technology that perfectly aligns with that vision. By joining forces with their best-in-class team, we will be able to elevate our team member experience, provide a more consistent customer experience and bring real food to more communities.”
After the acquisition of Spyce, Sweetgreen will expand its menu of healthy options beyond warm bowls, salad, and sides. In addition, it will be providing customers a more seamless and faster experience, said the Los Angeles-based restaurant chain.
“As operators in the healthy, fast casual space, sweetgreen has long been the brand that we have most admired,” Michael Farid, co-founder and chief executive of Spyce. “We’re excited to come on board to join another inspiring, founder-led company, and to work together to blaze the trail for the future of this industry.”
The companies expect the purchase of Spyce to be finalized in Q3 of 2021 after customary closing conditions.
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