Face Hospitality to open Chicken Guy! Gatlinburg, City Arcade in Tennessee

Second location of Guy Fieri’s chicken concept in state arrives concurrently with advanced-tech amusement center

Face Hospitality is readying the opening of the second Tennessee location of Guy Fieri’s Chicken Guy!, located in Gatlinburg. The October 18th unveiling of the chicken concept, created by Fieri, a celebrity chef and Food Network TV personality, and restaurateur Robert Earl, arrives adjacent to Arcade City, an arcade for kids of all ages.

Chicken Guy! provides a selection of all-natural chicken tenders, skewers, sandwiches and salads, ready to be paired with more than 20 different housemade sauces. Featured menu items include the Bourbon Brown Sugar BBQ sandwich, made with pepper jack, bourbon brown sugar BBQ sauce, special sauce, slaw, pickles and BBQ kettle chips. On the menu are Flavortown Shakes, including Triple Chocolate Mint, Apple Cinnamon Cereal, Vanilla, Chocolate, Strawberry and Oreo.


“After our recent opening in Nashville, our anticipation to open our second Tennessee location has been very high,” said Bucky Mabe, Face chief executive. “Partnerships, like the one we have with Guy Fieri and Robert Earl, create a huge level of excitement in bringing Guy’s unique and mouthwatering menu to town. Combining our Arcade City to the venue creates the perfect mix of food, fun, and entertainment for everyone.”

Arcade City Gatlinburg provides an entertaining experience designed for all ages, mixing nightlife fun and entertainment. Adopting new gaming technology, the venture uses a play card system to increase guest enjoyment by simplifying game scoring. It is the second Arcade City following the opening of Pigeon Forge.

Added Fieri, “Gatlinburg is one of the most beautiful cities in America, and we are thrilled to bring Chicken Guy! to the Great Smoky Mountains of Tennessee. The mountains are calling, and we are proud to bring our 22 house made sauces, killer chicken and good times to the area.”


Chicken Guy! Gatlinburg is the fourth restaurant produced by the partnership between Fieri and Face Hospitality. It joins Guy Fieri’s Branson Kitchen + Bar at Branson Landing in Missouri, Chicken Guy! Nashville and Guy Fieri’s Downtown Flavortown in Pigeon Forge, slated to open in 2022.

Face will hold a ribbon cutting ceremony at 9:30 a.m. October 18 and a VIP and media reception.

Chicken Guy!, 727 Parkway, Gatlinburg, TN 37738

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