Chain’s fifth store in Cambodia shows results of partnership with Kampuchea Tela Company
Habit Burger will open a new restaurant in Chamkarmon’s Kbal Thnal in Phnom Penh February 7, 2022. This is the fifth location in Cambodia. Most recently, the burger chain opened in Ang Snuol District and Olympic in March and May 2021, respectively. The location on Preha Norodom Blvd (41) will help Cambodians discover the brand’s Charburgers, sandwiches, fries, custards, and sides.
The Charburger is the focal point on Habit Burger’s menu. It is prepared with a 100% ground beef patty, chargrilled over an open flame, then topped with cheese, caramelized onions, pickles, fresh tomato slices, lettuce and mayo, all served on a toasted bun.
Fresh, marinated chicken, sushi-grade Ahi tuna and Tenderloin steak are also on the menu. What’s more, Habit Burger’s handspun frozen treats continue to be popular. The Chamkarmon Habit Burger is expected to carry many of the chain’s traditional offerings.
With Kampuchea Tela as master developer in the country, the pace of expansion has been fairly speedy.
“It is an honor to open our fifth Habit restaurant location in Cambodia in partnership with Kampuchea Tela Company, LTD,” said Iwona Alter, chief brand officer for The Habit Burger Grill. “We look forward to serving the Phnom Penh community handcrafted, chargrilled food with California-fresh flavor, delivered with best-in-class hospitality.”
There are additional Habit Burger Grill locations planned for the country. The Chamkarmon Habit Burger is the first for 2022 and the fifth location in Cambodia. The first Habit Burger opened there in October of 2020.
Yang Ming Ong, general manager of Asia Pacific at The Habit Burger Grill, said, “The Habit Burger Grill is embarking on a bold expansion across Asia Pacific in the next five years and we are in discussions with potential franchisees to bring the brand to more countries. As part of the world’s leading restaurant company, Yum! Brands, we bring a unique value proposition to our franchisees. The rapid growth in Cambodia showcases the international appeal of The Habit’s food and brand.”
Habit Burger Charkamon, Kbal Thnal, Preha Norodom Blvd (41), Phnom Penh, Cambodia
About the publisher of this restaurant news site.