Nala Robotics, Saudi Excellence Company agree to apply AI tech in Saudi Arabia

Companies will expand robotics use in foodservice, create training center, develop fulfillment

AI Robotics company Nala Robotics reached an agreement with Saudi Excellence Company, a Riyadh-based tech company, to expand foodservice robotics applications in the Kingdom. This new deal will provide for developing the market and delivering autonomous food services to Saudi Arabia.

The partners forged the partnership during the Global AI Summit 2022 in Riyadh, taking place this week. As part of the agreement, Nala and Saudi Excellence will build Saudi Arabia’s first fully-autonomous eatery, serving a selection of Saudi and Middle Eastern dishes.

Balaji Koneru, general manager, Asia Pacific, Nala Robotics, commented “We are delighted to be working with the Saudi Excellence Company, a pioneer in bringing emerging technologies to Saudi Arabia. Saudi Arabia is an important international trade route connecting Asia, Europe and Africa continents. Our collaboration will help Nala Robotics maximize the strategic geographic position and grow our business across the Middle East and North Africa region.”

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The partners will move purposefully toward these short-and-long term goals:

  • Establish a R&D center for artificial intelligence and machine learning robotics.
  • And set up Saudi Arabia’s first AI-based robotic cloud kitchen that will prepare and cook Shawarma, Doner, Tamiya and other Middle Eastern cuisine.
  • Plus, create a training center for AI robotics engineers and techs.
  • Furthermore, build a regional center for sales, marketing and fulfillment across the Middle East and North Africa markets.

[Related article: Nala Robotics deploys robot chef at Slice Factory]

“The focus of our collaboration is to bring the latest AI robotics technology to the food service sector throughout Saudi Arabia and beyond,” said Omar Mian, chief innovation advisor, Saudi Excellence Company. “By leveraging both of our company’s strengths in technology innovation, we will be able to further revolutionize the country’ culinary industry while creating new opportunities for entrepreneurial endeavors and enhanced job fulfillment and growth.”

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