Eatery Pulse Team 
Evil Genius Beer Company partnered with slider-chain White Castle to develop It Hits Different beer. The limited-edition beer follows a collaboration with Auntie Anne’s, creating the Is Butter a Carb? lager, announced in August.
Smashburger added chicken wings to the menu as football season sets in and special promotion. The better-burger chain offers three wing flavors, ranging from spicy to savory. Available for a limited time, participating locations will offer the made-to-order wings, hand-tossed with BBQ, Scorchin’ Hot or Garlic Rosemary.
US Foods will open a US Foods Chef’Store in St. George Utah this coming February. The new facility, spanning 20,000 square feet, becomes the second such unit in Utah. Chef’Stores create a marketplace of supplies for restaurant operators, food industry professionals, community groups, and at-home chefs.
Subway Restaurants unveiled reformulated soup as part of its cold-weather lineup and a promotion. During October on weekends, the sandwich chain will offer a $1 off discount on the soups.
QSR brands, including Taco Del Mar, Taco Bell and On the Border, are revving up their promotional efforts for National Taco Day, October 4. For the marketing holiday, Taco Del Mar will offer a Golden Taco Ticket promotion on October 4. Also, Taco Bell will activate a special pass for its loyalty members for just $10. Plus, On the Border will extend special offers, including $2 tacos.
Velvet Taco added Michael Pereira as its first-ever chief operating officer (COO). As Pereira joins the “Tribe,” as the hip taco chain calls the team, plans continue for additional locations in South Florida.
Cafe Rio Mexican Grill returned Coconut Shrimp Tacos to restaurants nationwide in October. The limited-time, featured tacos will be available for the entire month.
The Fresh Stack Burger chain will open a new location in Oak Brook, Illinois in October. The third location of the better-burger concept, located on Butterfield Road, marks an important milestone for the owners. Sean Thomas (grandson of late Wendy’s founder Dave Thomas), Fabio Viviani Hospitality group and additional industry veterans are behind the fast casual.
Red Ribbon opened in Otay Ranch Town Center mall in San Diego today, September 24. This marks the fourth location in San Diego, as the Philippines-originated chain continues to expand.
Taco Bell released a new Beyond Carne Asada Steak, partnering with Beyond Meat. The plant-based protein will debut exclusively at select restaurants in Dayton, Ohio.
