About a third of consumers are choosing less expensive restaurants, deploying tactics to save money on meals
Despite inflation, consumers continue to dine out; but with prices rising, 54% of consumers are dining out less often. This is one of the observations that sales-and-marketing firm Acosta revealed via a recently-released report from its CORE Foodservice Division. Moreover, according to “The Why? Behind the Dine,” about a third of consumers are trading down rather than not going out, opting to eat at less expensive restaurants due to inflation. These diners are also seeking deals and choosing less expensive meals, indicates the report, which utilized an online survey to gather consumer insights.
